Recently Twitter blew up thanks to selfie taken at the
Oscars. The selfie was seen all over the
world, and it was retweeted 3million times. Ellen DeGeneres the host of the 86th
Academy Awards took an opportunity and gathered the film industry’s biggest
stars for a selfie that broke Twitter- and that helped to clarify which social
media platform won the night.
Whether it was planned or not, Twitter was a constant
presence throughout the entire Academy Awards. Degeneres promised she would be
tweeting throughout the night. Her
tweets were retweeted between 26,000 to 170,000 times, which makes sense since
there were about 1 billion people watching their televisions during the show.
According to Twitter there were more than 14.7 million Oscar telecast-related
tweets during the live show.
Ellen definitely knows how to work the system. Degeneres was
constantly pulling out her Samsung Galaxy Note 3 during the Oscar telecast to
take selfies. Some people cried out product placement foul, but I choose to
think otherwise.
Today on her post-Oscar live episode of “The Ellen Degeneres
Show”, Ellen shared that Samsung was, in fact, donating $3 million to charity
since they’d gotten so much exposure at the Oscars. Ellen is going to divide up
the money between St. Jude’s Children’s Hospital and Humane Society of the
United States.
So folks, I guess the message is, a lot of retweets can
equal to a lot of donated money. Stay classy Ellen.
By Marla Fong